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Launching in 2009, and initially designed with trail running in mind, HOKA has become known for its signature oversized midsoles, providing exceptional cushioning – without the extra weight.
In the world of running, where things like stride, comfort, and performance count, finding the perfect pair of shoes can feel like you've struck gold.
Enter HOKA, the brand that's been shaking up the running (and fashion) scene with its innovative designs, colourways, and marshmallow-like cushioning.
Launching in 2009, and initially designed with trail running in mind, HOKA has become known for its signature oversized midsoles, providing exceptional cushioning – without added weight.
If you're only jumping on the HOKA bandwagon now, know that these have been the “It” footwear amongst runners and everyday folk for quite a few years now – making the maximalist shoe mainstream.
Whether you're a seasoned marathoner, a casual jogger, or someone seeking everyday comfort, HOKA's range caters to diverse needs. Their designs are inclusive, often featuring spacious toe boxes and supportive soles, making them suitable for various foot types, including those needing extra stability or a wider fit.
Ahead, we dive into the world of HOKA, answering all the questions from whether they're good for flat feet, how to choose the right HOKA running shoe for you, to what sets them apart from minimalist running shoes. Step this way.
Who should wear HOKA running shoes?
HOKA's cutting-edge designs are built for athletes of all levels—from elite marathoners chasing PBs to weekend warriors and everyday movers. Whether you're training for a race, tackling a long run, or just want all-day comfort, HOKA delivers game-changing support and cushioning.
- Marathoners & Competitive Runners – Lightweight, responsive, and built for endurance, HOKA shoes help you push the pace and go the distance.
- Everyday Runners & Fitness Enthusiasts – Whether you're logging daily miles, hitting the gym, or mixing up training, HOKA’s energetic ride keeps you moving.
- Trail Blazers & Adventure Seekers – Designed for stability and grip, HOKA trail models are built to handle rugged terrain, from mountains to city streets.
- Recovery & Everyday Comfort – Superior cushioning makes HOKA ideal for post-workout recovery, long hours on your feet, or anyone prioritising support.
Thanks to their inclusive design, HOKA makes shoes for a wide range of foot types. They often feature a wider toe box and a supportive, cushioned sole, making them a good choice for runners with wider feet or those requiring more stability.
- Bondi in Mens go up to a 4E fit and are very popular with bigger feet.
- Mens and Womens models offering a wide fit (2E Mens, D Womens) include: Mach 6, Bondi 8, Clifton 9, Arahi 7, Rincon 4, and Challenger.
From early 2025, X-WIDE will be available for men and women in Bondi and Clifton.
What type of running is HOKA designed for?
HOKA shoes excel across various running disciplines, from road running and marathons to trail running and ultramarathons. With their advanced cushioned soles, HOKA provides outstanding shock absorption and comfort, enabling runners to go the distance and perform at their best.
Are these suitable for everyday wear?
Absolutely. HOKA shoes are not only great for running but also for walking and everyday wear. As the brand has evolved, franchises like Rincon and Mach have become popular choices for versatile wear like gym and strength work, while Bondi, Arahi, and Clifton have been popular for anyone spending a lot of time on their feet.
Are they good for flat feet?
Yes, absolutely! HOKA shoes are particularly beneficial for those with flat feet. The shoes offer exceptional arch support and cushioning that help evenly distribute weight, relieving pressure on the foot's arch and providing better comfort during long runs or walks.
Are these good for plantar fasciitis?
Absolutely. HOKA shoes are trusted by leading podiatric experts, including the Australian Podiatry Association, for their significant arch support and cushioned midsoles. Their MetaRocker technology, found in models like the Bondi and Clifton, helps reduce strain on the plantar fascia, making them a recommended choice for those managing foot conditions like plantar fasciitis.
Do they run true to size?
HOKA shoes generally run true to size, but it’s always a good idea to check specific sizing guides or get fitted in-store if you’re trying out a new model. Some shoes come in narrow or wide fits, so consider your needs for a more precise fit.
So, how do you choose the right HOKA running shoe for you?
Selecting the right HOKA shoe comes down to your individual needs, whether you're aiming to go further, faster, or simply get fitter. Whether you’re tackling new distances, aiming for personal bests, or looking for comfort during long hours on your feet, HOKA has you covered.
The shoes are designed to perform at every level—from casual runners to marathoners and beyond. Each pair is crafted to meet your specific requirements, whether that’s extra arch support, a wider fit, or performance-driven cushioning. HOKA has revolutionized the modern running shoe, and our users are our biggest advocates, proving time and time again that HOKA is built for every athlete.
Go Further
If you're looking to increase your weekly run volume or extend the length of your long run, these shoes provide maximum comfort and cushioning for those long distances:
- Bondi 9: An updated version of the Bondi, with enhanced cushioning and a responsive ride, ideal for those pushing their limits on long runs.
- Clifton 9: Lightweight, plush, and neutral, delivering comfort for those who want to go the distance without added weight.
- Arahi 7: Offers the perfect combination of stability and cushioning, with HOKA’s J-frame technology to support you over long distances.
- Speedgoat 6: Built for the trails, offering excellent cushioning and grip, perfect for tackling aggressive terrains over long distances.
Go Faster
If you're aiming for performance and speed, these shoes provide the agility and responsiveness you need for your next race:
- Cielo X1 2.0: A fast, lightweight option built for speed, offering a responsive midsole and agile feel, making it perfect for those looking to shave seconds off their time.
- Mach X2: Known for its lightweight, responsive cushioning, this shoe is built for speed, with an agile feel that helps you push the pace during your race or workouts.
- Rocket X2: A high-performance, carbon-plated shoe designed for elite runners, delivering a smooth, fast ride for record-breaking runs.
- Skyward X: Built for speed and performance, with superior cushioning and a responsive ride, perfect for racers and runners seeking agility during their fastest runs.
Get Fitter
For cross-training, gym workouts, or light running, these shoes provide versatility and comfort to help you stay fit:
- Rincon 4: Perfect for gym sessions, light runs, or walking, offering the best cushion-to-weight ratio for comfort during your fitness routine.
- Mach 6: A lightweight, responsive trainer that provides a snappy ride, making it a great option for dynamic workouts, treadmill sessions, tempo sessions, and all-around training.
Ready to Shop
Check out our entire men's and women's range online, or head into your nearest rebel store to find a pair that’s right for you.
This information is general in nature. Visiting a podiatrist or a specialist is recommended to evaluate your specific needs and guide you toward the most suitable recommendation for your specific needs.